The Oaks II - Davie, FL
Boutique development of just 9 homes showcasing the finest in modern architecture. The Oaks takes comfortable, convenient and contemporary living to a whole new level. Each residence boasts a list of must-have features from soaring ceilings and stylish porcelain tiles to expansive and light-filled living zones that are sure to appeal to a wide range of buyers.
The kitchens are complete with quartz countertops, Italian-designed cabinetry and high-end stainless steel appliances. The lucky new residents of The Oaks will also enjoy high-efficiency central air-conditioning, recessed lighting and energy-efficient tankless water heaters. Smart home technology is also included along with spacious laundry rooms, impact-resistant glass, spacious closets, and automatic sprinkler systems.
Sawgrass Ranches - Plantation, FL
If you are scouring the real estate market for a serene residential location in the Greater Miami, metropolis, Plantation will be right up your alley. With leafy neighborhoods, upscale amenities and attractions, a vibrant community, and a growing corporate presence, this city offers that oft-desired “small-town vibe meets big city convenience” lifestyle.
Located just west of Fort Lauderdale, Plantation is a medium-sized city in Broward County with a population of approximately 93,000. It presents a welcome respite from the hustle and bustle of South Florida’s crowded urban centers, while still keeping residents in the thick of the area’s exciting cultural and recreational hot spots.
The Approach
The team will utilize their unique and strategic approach of targeted buyer prospecting and personally introduce the property to new buyers to ensure your property’s exposure.
We will work with you to define the development’s unique selling points.
Domestic Marketing Plan
Our in-house marketing and advertising agency is dedicated to promoting your property in the following impactful ways:
1
Brand Identity
2
Signage & Print Collateral
3
Website & Listing Video
4
Social Media
5
Print & Digital Advertising
6
Event Marketing
1. Creating An Identity:
It’s important to create an identity for the project that consumers can relate to and help them connect with the property. A strong physical foundation is important, and so are aesthetics.
Our goal is to create an attractive brand to market the project and incorporate it into all the marketing materials.
2. Print Collateral with Professional Photography:
Our curated group of photographers helps to portray the project in the best light. We work with you to prepare visuals at every phase of the project, from pre-market renderings to editorial images.
Every single piece, from multi-page brochures, custom mailers, to open house handouts creates a cohesive story around your property and elevates its status in the marketplace. Our team ensures that print collateral is consistent throughout every phase of the project
3. Professional Website & Property Video:
The Hopkins Team treats listing videos with a director’s eye and an elevated execution strategy.
We present properties in a way that feels transporting yet grounded, bringing viewers in and helping them imagine their lives within our homes.
4. Social Media:
Led by our in-house team, we have created custom handbooks, social ad- buying strategies and provide personal consultations to keep your listing on the cutting-edge.
Our team can access an exclusive list of media, putting your home in front of their influential followers.
5. Digital Advertising:
Paid Social Media Advertising
Connect with target consumers using Compass’s proprietary tool that targets based on consumer behavior, not guesswork.
Digital Strategy
Our team will strategy to get your property in front of your target market and maximize your budget.
6. Event Marketing:
At The Hopkins Team, we plan and execute experiential events to highlight the property’s unique features and engage with a targeted group of prospective buyers.
Hard Hat Tours
Local Partnerships
Community Events
Launch Events
Experiential Events
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What Matters Most:
The Hopkins Team will be your strategic partner with these important attributes:
- A partner who is passionate and energized by the project and has the ability to focus on the success of the project.
- A partner with a true domestic network in the top US markets and international reach to give maximum exposure to the project.
- A partner who offers a world-class brand, marketing strategy, and advice.
- A partner who offers rigorous management, oversight, and ongoing training of the sales team, and who always has ownership's interests in mind.
- A partner who has a deep understanding of the South Florida market.
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